The Venture Story Workbook
A way to map out all 54 beats of your venture story
Latest
Where We're Going
A way to unlock funding by telling the story of your next destination
Where We've Been
A way to tell the story of your team’s momentum
Who We Are
A way to tell the story of why you are the right team for this opportunity
The Competitive Landscape
A way to tell the story of the how you will differentiate & defend your venture
The Venture
A way to tell the story of the how your company will launch, operate, & scale
The Opportunity
A way to tell the story of the market, the trends, and your window
Becoming Essential
A way to tell the story of deepening engagement & retention over time
The User Journey
A way to tell the story of your solution in context
The Pain Point
A way to tell the story of the problem you are solving
Let's Reach Your Big Goal
You started at Point A. Now, you’re at Point B. To reach your big goal, you have to clarify Point C - the concrete vision for your next destination - and chart a course to get there. When you do you've earned the opportunity to unlock: * Confidence
The Venture Story
A way to turn your strategy into a concrete, comprehensive, & compelling narrative with 3 Acts, 9 Scenes, and 54 Beats
Frameworks
The Design Review
A ritual to ensure teams fail fast to get feedback and succeed sooner
Frameworks
The Rubric
A way to uphold high standards without killing creativity
Frameworks
The Selection Stack
A ritual to align stakeholders on success criteria early
Frameworks
The Idea Bucket
A way for your teams to get ideas out of their heads
Frameworks
The Half Sheet
A way to quickly turn abstract ideas into concrete prototypes
Frameworks
Point C
The concrete vision for your next destination on your journey towards your big goal
In The Cue
The Subculture Flywheel
A framework for operationalizing your leadership mantra
In The Cue
The Subculture Coverage Matrix
A framework to ensure your mantras address every essential category
In The Cue
The Decision Model
A way to prototype different futures and discover what matters most
In The Cue
Always Separate Flaring And Focusing
A mantra to ensure successful ideation while preserving execution
In The Cue
One Consultative Decision Maker Per Lane
A mantra to empower decision makers while inviting multiple perspectives
In The Cue
Feedback Is A Gift Not A Demand
A mantra to ensure the free flow of information