Strategy
The Venture
A way to tell the story of the how your company will launch, operate, & scale
Corey Ford
Strategy
The Opportunity
A way to tell the story of the market, the trends, and your window
Strategy
Becoming Essential
A way to tell the story of deepening engagement & retention over time
Strategy
The User Journey
A way to tell the story of your solution in context
Strategy
The Pain Point
A way to tell the story of the problem you are solving
The Venture Story
The Venture Story
A way to turn your strategy into a concrete, comprehensive, & compelling narrative with 3 Acts, 9 Scenes, and 54 Beats
Strategy
The Design Review
A ritual to ensure teams fail fast to get feedback and succeed sooner
Strategy
The Rubric
A way to uphold high standards without killing creativity
Strategy
The Selection Stack
A ritual to align stakeholders on success criteria early
Strategy
The Idea Bucket
A way for your teams to get ideas out of their heads
Strategy
The Half Sheet
A way to quickly turn abstract ideas into concrete prototypes
Programs
Point C Training Camp
Teach your leaders innovation strategy & culture—by building a venture from scratch. The Point C Training Camp is a hands-on, immersive experience where teams don’t just learn innovation—they experience it. In this intensive, weeklong sprint, cross-functional teams build a venture from scratch—researching trends and data from